Kari is the piston of Cinch: working quietly in the background to make sure the engine runs smoothly and everyone gets where they need to be. She joined Bryan and Chris in 2009 and leads the charge in growing Cinch to help better support our clients.
Thanks to her extensive background in management and customer service, Kari manages all of Cinch's customer accounts with a keen focus on the client. In addition to her ninja-like management skills, she's pretty good at the whole WordPress thing, too.
What’s your philosophy on WordPress?
WordPress is a robust publishing system than is much more than just a blogging engine, it can do anything you can imagine out of your site. It’s stood the test of time and has so much energy put into it from developers around the world - there’s something to be said about an open-source system adopted by so many, with smart people making it better and better each day. What an awesome example of true collaboration for the better good of websites! It must be the right way to go!
Like most precious things, when it comes to a WordPress website, you cannot just build it and leave it. It needs to be cared for.
Favorite Quote:
“Do the thing you fear the most.”
When I grow up, I want to…
Grow a garden that feeds the world.
Fun fact people don’t know about me.
I can read people’s minds (my superpower).
If I could travel or live anywhere in the world, where would it be?
I would live outdoors on the top of a mountain. All I really care about is being outside.
Why Cinch?
Business owners don’t need to be worrying about these technical things, it’s an inexpensive service for the peace of mind it brings, and so great to know you have someone you can always turn to. We are in the background watching over your site every day.
Kari's Lifetime Accomplishments:
- BS Biology / Chemistry Minor (I love science and how things work)
- MS in Holistic Nutrition
- Worked in management since 2002
- Cinch owner since 2009
- Owner of Spigot Design since 2009
- I've worked for myself since 2007
- Canyoneering is my favorite sport (and still a sport people don’t know about… )
- Raising two beautiful kids
- I am a mad cook
- Certified in Swift-water Rescue
- Have lived in eight different states and won’t ever leave Utah
- I grow garlic the size of a baseball
Articles by Kari
Why Independent Cloud Backups Are Vital to Your WordPress Website
30-Minute Fixes
Cloud Backups
WordPress Software Updates
24/7 Security Scanning & Malware Removal
Founders / Leadership Team
Bryan Hoffman
The Supreme leader
Bryan has been around since DOS... just kidding. He has been working with WordPress since the very beginning and was one of the leaders in the movement toward responsive websites.
Chris Opsahl
The guru
Chris is one of those unicorns whose left brain and right brain exist in perfect balance: he's an artist with serious business chops. Chris our well-rounded partner in crime, so to speak.
Kari Moe-Hoffman
The Conductor
Kari keeps the trains on the tracks and running on time – a feat that few others could do with such grace. She handles the day-to-day details so the rest of the team can focus on you.